An Open Letter to the Exhausted Online Teacher

An Open Letter to the Exhausted Online Teacher

My Dear Friend,   When you read this letter, I will be in a different place. I’m not sure what it will look like and how I get there. You might be frustrated that I left you all by yourself when you’re stuck and overwhelmed, but I had no choice. I felt like both...

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How to Use Creative Storytelling in Your Marketing

How to Use Creative Storytelling in Your Marketing

“Storytelling is more than simply an art – it is a crucial skill for life and commerce.” - Tim Lott   Which is easier for a child to comprehend?   "2 plus 2 equals 4 (repeat 10 times and memorize)." OR "I have 2 apples, then a friend brings me 2 more. How...

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3 Things to Fix When Your Online Course Doesn’t Sell

3 Things to Fix When Your Online Course Doesn’t Sell

You’ve spent months working on your brand new online course. You’ve read marketing books. Watched webinars. You’re excited and filled with entrepreneurial fervor.   Now you publish your course so it’s visible to thousands of potential clients online, and you wait...

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