Join the Smart Teacher’s Library to:

#1 Teach languages in different formats, apart from 1:1 and group classes.
#2 Feel confident about marketing and selling your programs and courses.
#3 Collaborate with a network of creative teachers to reach new audiences faster.

When you start teaching online, big platforms tell you that 1:1 classes will help you find freedom.

Soon, you’ll discover that the freedom they promised feels more like prison and generates more burnout than money.

Working on your own, in a sustainable way is scary with all the marketing and selling, and social media, and content creation.

Here’s the problem.

The language teaching industry conditions you to believe that in order to succeed as an online language teacher, you need to:

1. Teach for a big company (or companies).
2. Create an online course and sell it using ads.
3. Start an online school and work with dozens of teachers and admins.

But none of these strategies help you experience freedom, flexibility and sustainable growth without getting into debt or giving up on teaching the language.

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The Smart Teacher’s Library is a place where online language teachers and coaches build their businesses in a gentle, manageable and sustainable way.

For us, #languagenerds:

Gentle means accepting where you are on the journey and still challenging your beliefs around what you’re capable of.

Manageable means step-by-step, without quantum leaps you’re not ready for (launching large courses, expensive advertising).

Sustainable means finding teaching formats that will help you impact more people and make the same (or higher) amount of money without racking up more hours.

The language learning industry is failing us.

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  • If 1:1 lessons felt like freedom, why would they create burnout? Why would we complain on Facebook forums about their evil exclusionary hiring practices and exploitative working environments?
  • If creating online courses did help you reach 5-6-figure launches without the audience, marketing or any sales experience, we wouldn’t have so many online teachers struggling to make their courses sell.
  • If creating an online language school was indeed a path to growing your business, you wouldn’t be faced with the truth of “I have to pay everyone their salary, and I’m not sure there’ll be enough left to pay myself.”
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What if…

This is possible for me doodle
  • You could move away from 1:1 classes seamlessly, slowly increasing your hourly rate while reducing the number of hours you teach?
  • You could challenge your limiting beliefs about money, marketing and promotion so you could show up more authentically and make offers without guilt or shame?
  • You learned systems that will allow you to grow your business revenue multiple times without hiring more teachers or admins?
This is possible for me doodle

You can switch to a completely different format of online language teaching using the apps available at yours and your students’ fingertips, without insane investments in course-hosting companies or ads.

You can use the self-coaching tools to help you shift your beliefs so you get excited about promotion, marketing and selling.

You can tap into the network of online language teachers and creators inside the Library to grow your reach even before you have a vibrant online presence. Those connections will give you a greater boost than the capricious Instagram algorithm.

You will learn to create a sustainable business on your own terms.

The Smart Teacher’s Library is

#1: A growing community of online language teachers building their sustainable online teaching business.

#2: A library of bite-sized actionable business learning materials updated monthly (something you can complete at your coffee break) + mindset-shifting lessons through doodles.

#3: Monthly group coaching + bi-monthly sales practice calls.

  • Forum + Co-working
  • Online courses, E-books, Templates
  • Group Coaching Sessions
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After enrolling, you’ll get invited to the Library party (or watch the recording) and learn:

  • How to use the library resources and doodle lessons.
  • How to use self-coaching tools to shift your mindset and get work done!
  • How to make the most out of group coaching and sales practice calls.
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Monthly Workflow

Each month, you get access to 4 things:

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Week 1: materials delivered via email

  • A new short audio/video lesson with a worksheet or a workbook on marketing, selling, content creation, webinars, advanced planning, financial basics, etc.
  • A new doodle lesson with a mindset-shifting exercise.
  • My behind-the-scenes report on what’s working in my business, what I’m trying and where I’ve failed or didn’t.
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Week 2 (and all other weeks): ongoing support

  • Access the forum (Mo-Fri) to ask questions and receive feedback on your project. You can also use it as a place to establish accountability.
  • Submit a question/questions for the monthly group coaching call (and/or ask to be coached).
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Week 3: join live calls (or make the time to watch the recordings for extra learning)

  • Group coaching call happening on a Monday at 1 PM Central Time (US)/7 PM London time. Recordings are always available.
  • Sales practice call (every other month) where you get to learn how to sell your program/coaching offer to a student. 2-3 teachers practice selling, 2-3 are prospective buyers and the rest are watching and taking notes. Lots of feedback and learning.
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Week 4: forum challenge

A 5-day challenge called Create Space for Change to learn how to use self-coaching tools that will help you get clarity on your next steps and change the way you think to increase productivity and stop procrastinating. We use a simple journaling technique called thought download and a couple of tools to look into your thoughts and emotions.

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Bonuses

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#1: The Full Library

Access to 70+ short mini-tutorials, doodle lessons, in-depth training sessions and group coaching recordings from the previous years. Enjoy full access for as long as you’re an active member.

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#2: Free participation in the Speaking Program ($275 value).

Join the program every October (your membership must be active) to experience what a voice-chat based program feels like for your student. Become “a student” and get feedback on your voice notes from me, several times a week. Access a group forum where you share your experience with other teachers and ask questions about methodology and marketing.

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#3: 50% off on all my online courses and books.

Enroll in my in-depth courses on product creation or Instagram for Language Teachers. Discover how to launch products and raise prices. Access a dozen of other digital products on a variety of subjects. Most courses have lifetime access, so you can enjoy them at any time. Some programs have 1-year access, but you can download all materials and store them on your computer or Google drive.

Special bonuses if you enroll in September 2024:

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Join monthly and get Asynchronous Program in a Box ($175 value).

Asynchronous Program in a Box is your A to Z pack that includes 10 ready-made templates and examples for voice-chat based programs, webinar slides for selling at webinars, pre-written sales-call pitches, marketing guides, and more.

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Join yearly and get:

  • Asynchronous program in a Box ($175 value)
  • Mindful Sales audio-course ($600 value)
  • A private 60-minute strategy session with me (only 12 spots).

Mindful Sales is an audio course that gives you a new approach to selling without pressure or salesy gimmicks. Discover the value of your offer, learn to talk about it in a way that captures your audience and learn to sell without guilt or shame. This is a transformative course that you can listen to on the go!

Here’s what some members say about being in the Library…

Fabio Cerpelloni

What’s most valuable is the relationships I’ve created with the members…

I’ve been a member of the Library for over a year now. I found useful resources there but what’s most valuable is the relationships I’ve created with the members. This too has been helping me grow both as a teacher and solopreneur.

Fabio Cerpelloni, Nonfiction bookclubs for advanced learners of English at fabiocerpelloni.com

Trisha Traughber

I love having access to Elena’s ongoing quality content.

I have been a member of the library since it opened. So I’ve had the experience of going through Elena’s well-organized tutorials when I have practical needs. But the library is still relevant to me. There is always something new to learn and I love having access to Elena’s ongoing quality content.

Trisha Traughber, Copy writer and writing coach for multilingual creatives, teachers and interpreters at vagabondenglish.com

Phil Schiller

I can highly recommend becoming part of her community…

Elena is extremely passionate about supporting and helping people build their dream online language business.

Her positivity, experience, and genuine care have given me the courage and focus to dream big and go for it.

I can highly recommend becoming part of her community and taking advantage of all that she offers.

Phil Schiller, English Practice Coach

Maria Glazunova

I appreciate that lots of attention is placed on self-care…

I love Elena’s community. It is a non-judgmental, safe space where I can receive support and answers from different perspectives of business owners. Also, it’s beneficial to my mental health to see what it takes (and how long) to grow your business in reality as people are sharing their experiences. I no longer feel alone, lost, or the slowest person on earth.

I appreciate that lots of attention is placed on self-care – it is an excellent reminder to slow down, take more precise actions and connect with my authentic self. Working with Elena and being in the library changed my perception of a successful business on my own terms and what it means to be my best boss. On my way 🙂

Maria Glazunova, Teacher Trainer

María Eugenia Pellegrin headshot

A great community of people that are on a similar career path…

I joined the Smart Teacher’s Library 4 months ago. Not only have I found countless resources to learn from, but also a great community of people that are on a similar career path, eager to share both failure and success, enjoying the process of becoming a better professional and managing our businesses more sustainably.

I have launched my first product and I am experiencing a mindset shift, which is leading me towards delivering less 1:1 online sessions, with Elena’s support and feedback.

María Eugenia Pellegrin, Business English Language Coaching

Elfin Waters headshot

I learned the fundamentals of community creation…

I started out my journey at the STL hoping to increase my 1:1 prices at Italki and teach Italian. By the time I left it, I had a budding retreat business that allows me to keep my family and also to have time for myself.

The Library helped me broaden my horizons, dare to dream bigger, feel supported in my endeavors, but most of all, show up for myself. After I left, the things I learned helped me create supportive systems automatically.

Not a day goes by that something I learned during my time at the library, comes useful in taking some decisions. Last but not least, I learned the fundamentals of community creation and the connections I built in the library, are still with me six years later.

Elfin Waters, An Italian coach who offers slow living language retreats at allaboutitalian.com

In the past 7 years, we’ve helped 300+ language teachers move toward sustainable businesses.

Join The Smart Teacher’s Library to:

#1 Teach languages in different formats, apart from 1:1.

#2 Feel confident about marketing and selling your programs and courses.

#3 Collaborate with a network of creative teachers to reach new audiences faster.

Elena Mutonono image

I’m Elena Mutonono,

and I help burned out online teachers move beyond 1:1 Skype lessons to create a smarter system where you can teach your clients on your own terms.

After my first ESL teaching business fell apart in 2014 due to the war, I realized I had to make some drastic changes. I began working with the global market and found it challenging to stand out. How could I market in a language that’s not my mother tongue? How can I charge more?

I needed guidance but couldn’t justify the $500 investment in a 1.5-hour coaching session. Would it be enough? I wanted ongoing support for several years at an affordable monthly rate, which was unavailable. I wasted precious time looking for answers on YouTube or Google, trying to figure out who was more “legit.”

That’s why I have created the Smart Teacher’s Library – a place where online teachers and coaches can build sustainable businesses, support and cheer for each other and get guidance and coaching from people who have more experience.

Since launching it in 2017, my community has helped hundreds of online coaches find their niche, create new programs and build a sustainable business on their own terms.

Whether you’re done with 1:1 classes or want to skip the back-to-back classes altogether to build a more sustainable business, this community will help you grow, learn, promote your work, get referrals, collaborations and put your knowledge to action.

One of the best decisions I made for my teaching career.

I joined the Smart Teachers library in 2021 after attending a summit, and it was one of the best decisions I made for my teaching career.

Thanks to the library, and the community within Slack I gained the confidence and skills to quit working for a language school where I no longer felt valued and start my own medical English business, where I teach what I love and work with my ideal clients.

I recently took the brave step of running a virtual weekend for medical professionals, and with the support of Elena and the other teachers, I hope to develop my asynchronous programmes futher. None of which would be possible without the resources in the library, because before I started out, I had no idea how to create a landing page, plan a campaign or market my own work.

But mostly, being part of the library has meant that I’ve never felt like I’m doing this alone. Through the ups and downs I have felt supported, I’ve gained new perspectives, and I am now learning how to self-coach, which is a work in progress.

Rachel Williams, Medical English Teacher
www.fluentmedicalenglish.com

I wish I would have had the courage to invest in my ideas and business much earlier in my journey.

I came into the library through a speaking program that Elena facilitated to show teachers how an asynchronous speaking program can work.

I had been making courses for a while but really struggled with selling. I easily felt overwhelmed and had problems prioritizing. My days were full but I still didn’t see any results. I overdelivered for the courses and the paid offers I seeked to put out. I needed a major shift in the way I approached my work on a daily basis.
Starting to work asynchronous with many of my students freed up so much time which allowed me to refocus and spend more time creatively rather than chasing fast results.

I especially enjoy the variety and quantity of the library content as my brain jumps from one focus to the next. Whatever question I had was answered by Elena herself and other members – often even in personalized video coachings.

The closer I come to the edupreneur way of life the more important mindset work becomes and I really appreciate that the library does not only focus on hard information but also presents a lot of mindset work and coaching. I wish I would have had the courage to invest in my ideas and business much earlier in my journey. The library is a fantastic resource, a place to connect and mostly a big push to take the next step wherever you are on your path.

Nina Asseng, Business German
german4work.de

The Smart Teacher Library is a treasure trove of resources.

The Smart Teacher Library is a treasure trove of resources. With over 7 different categories, it covers various aspects of online business marketing, from creating a website to utilizing email and social media. Elena’s expertise shines through as she provides strategic guidance on setting up efficient systems based on her own experience and continuous learning from her mentors.

What sets Elena apart is her dedication to helping her clients with mindset matters, especially when it comes to money. She understands the impact money mindset can have on our businesses and provides valuable insights and strategies to overcome any challenges that arise.

Esther Ciganda, Basque Teacher for English Speakers
basquewithesther.com

I desperately needed a community where I could ask for advice and celebrate my successes.

When Elena launched the subscription for the Smart Teacher Library, I didn’t see what it would do
for me. It was “too good to be true.”

I desperately needed a community where I could ask for advice and celebrate my successes. And they are coming!

I know it’s a big commitment, but even if it’s only been a few months and I don’t have much to show for yet, I have the motivation and the keys to improve, in my own way and at my own pace. Without judgement or inappropriate or unsuitable advice and with kindness. And, now, I am on my way. Thank you Elena.

Aude Bellezanne

FAQ

“I’ve never invested in my business before”

For many of our community members, joining the Smart Teacher’s Library was also their first-time investment. Doing something for the first time is scary, especially if it’s about money. And you’re probably thinking that you first need to earn enough from your business to invest in it.

But if you’ve read that far, you want to find a better way to teach online, don’t you? Now, it’s up to you: To keep doing the same things you’ve been doing before and expecting a different result, or to join Smart Teacher’s Library for a small investment and start transforming your business today, like hundreds of our members have done before you.

Another encouragement is before you make the investment, take the time to browse through the free resources on the blog, listen to the OnlineBound podcast or sign up for the newsletter!

“I don’t have time”

Making time for things that matter is the first step towards building a business. It’s a long-haul journey, and we believe being a part of our community will help you regularly set aside some time, even if it’s only 30 minutes a day.

The Smart Teacher’s Library allows you to learn at your own pace and keep working on your business at the same time, applying what you’ve learned and transforming your business.

“I don’t have enough skills”

That’s ok. You don’t need to be perfect. You don’t need to have it all together. You don’t need to “first learn just a biiit more” to join. Are you an online teacher or coach who is tired of the unpredictability and hustle and who wants to earn a stable income while working less? Then you are ready to join the Smart Teacher’s Library.

“I don’t want to join this community and then feel guilty for not keeping up with the tasks and challenges. I have so much on my plate.”

The beauty of the Library is that it helps you learn to take what you need when you need it. Treat this community as your neighborhood library: show up, check in, ask questions, do 1 tiny task and see the progress you make in your business.

Choose what you’ll focus on in advance and make peace with not completing everything. Nobody is there to grade you. If 1 piece of content and a series of coaching sessions transform your business, will you minimize your own transformation just because you “haven’t checked all the materials as done?”

Avoiding an opportunity to grow just because “you may feel guilty” is not going to solve the problem of overwhelm or guilt. There’re plenty of other things to “make you feel” that way. Let it be your first (of many) mindset shifts in running a business online – you cannot build a new future on the present limitations of your mind.

I was in the Library 4 years ago and I’d like to join again. Are the materials different?

If you were in the Library even 2 years ago, I can assure you that the materials, the coaching tools, and the concepts inside workbooks have dramatically changed to incorporate both strategic steps and mindset practices.

The Smart Teacher’s Library has evolved as the businesses of the teachers have grown and matured. As a coach, I am now a certified instructor with the Heartwork Journaling University, and I’m using tools that combine simple creativity and emotional intelligence to help you make business decisions that focus on growth.

Next enrollment opens in September.

Join the list to find out the dates, prices and get early-bird bonuses!

We’d like all our new members to join at the same time so that we can bring them up to speed all at once, and they can join our usual activities faster. That’s why the enrollment is open only two times a year for a short period of time.

Next enrollment opens in September of 2024. The first 30 teachers to join will get 30% off of the monthly plan, and the first 10 teachers will get 10% off of an annual plan + a bonus strategy call with Elena. Want to be one of them? Jump on the waiting list now. As a bonus, we'll send several samples from the Library. It's a win-win-win!

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