Elena Mutonono's Blog for Smart Online Teaching
Strategies and Case Studies for Online Language Teachers Moving Away from 1:1 Hustle
Elena Mutonono’s Blog for Smart Online Teaching
Strategies and Case Studies for Online Language Teachers Moving Away from 1:1 Hustle
How to Stand Out as a Radiant Brand When You Teach Languages Online
Dana teaches Italian online. But so does Erika. And Chiara. And Aurora. And Sofia. And Greta. And Federico. And Gabriele. And Lorenzo. And Alessandro. All of them have Instagram accounts called @ItalianWith________ (insert a name). All of them hate Grammar, textbooks,...
How to make your online course small, sexy and sellable.
Let me walk you through the typical, speedy course creation process. "I'm so sick and tired of my clients making the same mistakes." "I'm so exhausted coaching folks 1:1. Wow, these mistakes would make great content for a wonderful course!" "I'm just going to...
How I Learned to Teach Online Without Giving Skype Lessons
Last week I featured Chris Rush's post on how he began giving skype lessons via italki, and moved from zero students to being overbooked. This week I want to share with you how you can make money online without teaching on skype. In my book The Numbers Game in...
How to Stand Out as a Radiant Brand When You Teach Languages Online
Dana teaches Italian online. But so does Erika. And Chiara. And Aurora. And Sofia. And Greta. And Federico. And Gabriele. And Lorenzo. And Alessandro. All of them have Instagram accounts called @ItalianWith________ (insert a name). All of them hate Grammar, textbooks,...
How to make your online course small, sexy and sellable.
Let me walk you through the typical, speedy course creation process. "I'm so sick and tired of my clients making the same mistakes." "I'm so exhausted coaching folks 1:1. Wow, these mistakes would make great content for a wonderful course!" "I'm just going to...
How I Learned to Teach Online Without Giving Skype Lessons
Last week I featured Chris Rush's post on how he began giving skype lessons via italki, and moved from zero students to being overbooked. This week I want to share with you how you can make money online without teaching on skype. In my book The Numbers Game in...
Behind the scenes of my $19,000 product launch
Want to look behind the scenes of my $19k launch? This post is my detailed report of all the work and planning that went into putting together my Smart Teacher’s Library launch in September of 2022. The Library is currently open for enrollment, and the numbers of the...
Calendly or Acuity: which scheduling system to choose? (Guest Post)
Which scheduling system is better, Acuity or Calendly? I remember asking this question myself when I was first getting started with my online coaching business. Fortunately, I'm a member of Elena's Smart Teacher's Library, a community where online teachers can find...
How to pitch your services online (part 2)
Why do you need to pitch your services outside your own audience? In the previous post I shared some ideas on how to pitch your services to your current and past clients, your subscribers and followers, when is a “good time” to do it and how you can do it organically....
How to pitch your teaching services online (part 1)
This month in the Library forum I created a channel to share how we pitch our services online and hold each other accountable through the process. In business “a pitch” is a presentation of your idea, product or collaborative project to a group of people who...
How to create engagement inside your online community
If you’re growing a paid online community, you know that engagement of members is not an easy task. We position ourselves as “teachers” or “coaches,” and when people join our communities, they expect to continue this 1:1 conversation where the teacher is the one to...
How to get more visibility as an online teacher
If you’ve been teaching for a platform or subcontracting as an online teacher, going on your own might be a challenging transition. There’s nobody doing the marketing for you, nobody “bumping” your profile to the top of your search, so you lack the visibility to bring...
How to find more clients for your teaching business
In some parts of the world August is a reminder that a school year is about to begin. While teachers at traditional schools sharpen their pencils, online teachers begin looking for more clients. If you’re your own boss, client search might be scary and...
How one book can help you grow your online teaching business
One book can help you grow your online teaching business. That’s why if you coach or teach, making a book, a workbook, or an audio book is something to consider. In this post I want to talk about what happens after you self-publish and how to use one book as a...
Why online teachers should self-publish a book
You may have heard this many times: self-publish a book so you can teach with more authority and find ideal clients. But where do you start? Where’s the guarantee that a tiny book will bring ideal clients your way? And – what if you’re not a writer? I...
Behind the scenes of my $19,000 product launch
Want to look behind the scenes of my $19k launch? This post is my detailed report of all the work and planning that went into putting together my Smart Teacher’s Library launch in September of 2022. The Library is currently open for enrollment, and the numbers of the...
Calendly or Acuity: which scheduling system to choose? (Guest Post)
Which scheduling system is better, Acuity or Calendly? I remember asking this question myself when I was first getting started with my online coaching business. Fortunately, I'm a member of Elena's Smart Teacher's Library, a community where online teachers can find...
How to pitch your services online (part 2)
Why do you need to pitch your services outside your own audience? In the previous post I shared some ideas on how to pitch your services to your current and past clients, your subscribers and followers, when is a “good time” to do it and how you can do it organically....