Elena Mutonono's Blog for Smart Online Teaching

Strategies and Case Studies for Online Language Teachers Moving Away from 1:1 Hustle

Elena Mutonono’s Blog for Smart Online Teaching

Strategies and Case Studies for Online Language Teachers Moving Away from 1:1 Hustle

Featured posts
How to make your online course small, sexy and sellable.

How to make your online course small, sexy and sellable.

Let me walk you through the typical, speedy course creation process.   "I'm so sick and tired of my clients making the same mistakes." "I'm so exhausted coaching folks 1:1. Wow, these mistakes would make great content for a wonderful course!" "I'm just going to...

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How I Learned to Teach Online Without Giving Skype Lessons

How I Learned to Teach Online Without Giving Skype Lessons

Last week I featured Chris Rush's post on how he began giving skype lessons via italki, and moved from zero students to being overbooked. This week I want to share with you how you can make money online without teaching on skype.    In my book The Numbers Game in...

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How to make your online course small, sexy and sellable.

How to make your online course small, sexy and sellable.

Let me walk you through the typical, speedy course creation process.   "I'm so sick and tired of my clients making the same mistakes." "I'm so exhausted coaching folks 1:1. Wow, these mistakes would make great content for a wonderful course!" "I'm just going to...

read more
How I Learned to Teach Online Without Giving Skype Lessons

How I Learned to Teach Online Without Giving Skype Lessons

Last week I featured Chris Rush's post on how he began giving skype lessons via italki, and moved from zero students to being overbooked. This week I want to share with you how you can make money online without teaching on skype.    In my book The Numbers Game in...

read more
Recent posts
How to pitch your services online (part 2)

How to pitch your services online (part 2)

Why do you need to pitch your services outside your own audience? In the previous post I shared some ideas on how to pitch your services to your current and past clients, your subscribers and followers, when is a “good time” to do it and how you can do it organically....

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How to pitch your teaching services online (part 1)

How to pitch your teaching services online (part 1)

This month in the Library forum I created a channel to share how we pitch our services online and hold each other accountable through the process.   In business “a pitch” is a presentation of your idea, product or collaborative project to a group of people who...

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How to create engagement inside your online community

How to create engagement inside your online community

If you’re growing a paid online community, you know that engagement of members is not an easy task. We position ourselves as “teachers” or “coaches,” and when people join our communities, they expect to continue this 1:1 conversation where the teacher is the one to...

read more
How to get more visibility as an online teacher

How to get more visibility as an online teacher

If you’ve been teaching for a platform or subcontracting as an online teacher, going on your own might be a challenging transition. There’s nobody doing the marketing for you, nobody “bumping” your profile to the top of your search, so you lack the visibility to bring...

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How to find more clients for your teaching business

How to find more clients for your teaching business

In some parts of the world August is a reminder that a school year is about to begin. While teachers at traditional schools sharpen their pencils, online teachers begin looking for more clients.   If you’re your own boss, client search might be scary and...

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How one book can help you grow your online teaching business

How one book can help you grow your online teaching business

One book can help you grow your online teaching business. That’s why if you coach or teach, making a book, a workbook, or an audio book is something to consider. In this post I want to talk about what happens after you self-publish and how to use one book as a...

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Why online teachers should self-publish a book

Why online teachers should self-publish a book

You may have heard this many times: self-publish a book so you can teach with more authority and find ideal clients. But where do you start? Where’s the guarantee that a tiny book will bring ideal clients your way? And – what if you’re not a writer?   I...

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How to overcome your fear of marketing

How to overcome your fear of marketing

If you're afraid of marketing your services online, you're not alone. The challenge is to deal with it. Psychologists say that one of the most effective ways to overcome a fear is “sitting with it” or exposing ourselves to it. Such exposure therapy allows us to face...

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The case for a small online summit

The case for a small online summit

A few years ago when Veronika Palovska and myself decided to run an online summit for language teachers, we wanted something unconventional. Our goal was to make it more effective and less overwhelming than regular online summits we’d attended.   After some...

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How to pitch your services online (part 2)

How to pitch your services online (part 2)

Why do you need to pitch your services outside your own audience? In the previous post I shared some ideas on how to pitch your services to your current and past clients, your subscribers and followers, when is a “good time” to do it and how you can do it organically....

read more
How to pitch your teaching services online (part 1)

How to pitch your teaching services online (part 1)

This month in the Library forum I created a channel to share how we pitch our services online and hold each other accountable through the process.   In business “a pitch” is a presentation of your idea, product or collaborative project to a group of people who...

read more
How to create engagement inside your online community

How to create engagement inside your online community

If you’re growing a paid online community, you know that engagement of members is not an easy task. We position ourselves as “teachers” or “coaches,” and when people join our communities, they expect to continue this 1:1 conversation where the teacher is the one to...

read more