by Elena Mutonono | Jan 15, 2016 | marketing, Teacherpreneur
*** The post was updated in March, 2021. The story I share here is my 2016 experience of building audience through Instagram. After almost 2 years of using Instagram to grow my Accent Matters community, I closed down the account that had 11,920 followers. I’ve...
by Elena Mutonono | Oct 31, 2015 | Small Product, Teacher Training, Teacherpreneur, Teacherpreneurship
One of my ambitions for this year was to write an e-book. I started out right: signed up for an e-course on publishing an e-book on Kindle by Cathy Presland. Since I knew that the course was going to take a lot of my time (what with the new baby and a toddler...
by Elena Mutonono | Jan 29, 2015 | Course creation, Online teaching formats, Teacherpreneur
A few years ago I came across one challenging statement on a LinkedIn forum. The participants were discussing the process of online teaching – how to get started, how to scale it, what platforms to use for webinars or online lessons, etc. They went back...
by Elena Mutonono | Jan 21, 2015 | Online teaching formats, Teacherpreneur
Five years ago when I was just starting to teach online then I had no idea that as an online teacherpreneur and a freelancer I could potentially be in charge of choosing the people with whom I enjoyed working. I got the freedom aspect down pretty quickly, and...
by Elena Mutonono | Dec 12, 2014 | Price setting, Teacherpreneur
After I started teaching online and learning more than I’d ever imagined on things like marketing, pricing and positioning, I began taking note of how small and large businesses in the US were able to raise fees creatively. They were doing it without...
Welcome to my nook where *Big Magic* happens. My name is Elena Mutonono, I help small business owners package their services as digital products and sell them online. I want you to work smarter, not harder. Increase your impact beyond your current face-to-face clients. Grow your business as you reach more people all over the world.
Read my story...
