by Elena Mutonono | Jul 9, 2020 | Online teaching formats, Small business story
Danae Florou teaches Greek online and has recently started a membership program (aka a “paid community”) for the language and culture lovers. I met Danae a few years ago in a Facebook group for online teachers, she then joined the Opted Out Facebook group...
by Elena Mutonono | Jun 25, 2020 | Small business story, Teacherpreneur
What do you expect in your first year of running an online teaching business? It’s one question online teachers ask me all the time. What they want to say is, “Will I be able to make X a month?” “Will I be able to leave my current job?”...
by Elena Mutonono | Nov 14, 2019 | marketing, Small business story
Now that you’ve updated your Instagram bio so it’s clear and compelling, let’s look at another important aspect of building your community on Instagram — visual storytelling. I’ve noticed that it’s one of the things that’s hard to understand because there’s usually an...
by Elena Mutonono | Mar 22, 2018 | Client search, marketing, Small business story
Instagram is like a modern-day artsy gallery with fast changing exhibitions, customized and refined to your liking. Many have used it to teach online (i.e. posted pictures with different things and collected likes), but few have been successful at building a tribe on...
by Elena Mutonono | Jan 25, 2018 | Business values, Small business story, Smart online teaching, Teacherpreneur
It’s 5 PM, and you’re exhausted. You’ve worked with 7 clients today, your voice is hoarse, and there seems to be no air left in your lungs. You move away from your computer to go back to your family, but the guilty thoughts keep bothering you… “I haven’t blogged...
by Elena Mutonono | Oct 12, 2017 | marketing, Small business story, Smart Teacher's Library Members Only, Teacherpreneur
Email is your main communication tool when you teach online. You use it to build trust, educate, inspire change and generate sales. Yet, most online teachers underestimate its power and rely instead on the word of mouth, random social media posts and luck....