by Elena Mutonono | Mar 22, 2018 | Client search, marketing, Small business story
Instagram is like a modern-day artsy gallery with fast changing exhibitions, customized and refined to your liking. Many have used it to teach online (i.e. posted pictures with different things and collected likes), but few have been successful at building a tribe on...
by Elena Mutonono | Mar 8, 2018 | Client search, marketing, Smart online teaching
Imagine you walk into a doctor’s office. The waiting room has its own character, the soft leather furniture begs you to sit on it, the magazines on the coffee table are calling your name. The receptionist asks you to fill out the paperwork and then brings you a cup of...
by Elena Mutonono | Feb 22, 2018 | marketing, Teacherpreneur
“What in the world do I include in my newsletter?” “I can’t do another newsletter. I spend so much time creating stuff for social media, then for my blog…I have no strength left to invent the newsletter content.” “Why should I write another newsletter? People get so...
by Elena Mutonono | Feb 8, 2018 | Business creativity, Client search, marketing, Small Product, Smart online teaching, Teacherpreneur
What comes to mind when you think of online teaching trends? Many times, you don’t have to think. Every day an ad pops up on your social media feed telling you that teaching online is an easy ride. You can either: Register your account with an...
by Elena Mutonono | Jan 11, 2018 | Business values, marketing, Smart online teaching, Teacherpreneur
I’m at a coffee shop taking some time off from the holiday noise doing my favorite introvert things: writing, reflecting, journaling, planning and doodling. A young woman’s sitting in front of me, her laptop open, a facebook page staring right into my face. The...
by Elena Mutonono | Oct 12, 2017 | marketing, Small business story, Smart Teacher's Library Members Only, Teacherpreneur
Email is your main communication tool when you teach online. You use it to build trust, educate, inspire change and generate sales. Yet, most online teachers underestimate its power and rely instead on the word of mouth, random social media posts and luck....