by Elena Mutonono | May 18, 2017 | Price setting, Teacherpreneur
Remember when you were a kid and your mom told you to eat something you hated? How did you do it? I’ve done it with my son to get him to eat green beans. I watch him reluctantly put a piece of a previously-chewed green back into his mouth, close his eyes,...
by Elena Mutonono | May 11, 2017 | Price setting, Teacherpreneur
That great piece of advice you’ve heard at conferences before? “Charge what you’re worth!” Useless. How do you know your worth? There’s no worth appreciation agent who could appraise your worth. What I found is people can’t estimate their worth...
by Elena Mutonono | Apr 27, 2017 | Online teaching formats, Small business story, Teacherpreneur
I had an epiphany the other day when I was thinking about conducting interviews for my blog. Many people advise to interview “the stars,” but what I found with the “stars” and “gurus” is a) they’re busy; b) their advice may be...
by Elena Mutonono | Apr 20, 2017 | Course creation, featured, Online teaching formats, Small Product, Teacherpreneur
Let me walk you through the typical, speedy course creation process. “I’m so sick and tired of my clients making the same mistakes.” “I’m so exhausted coaching folks 1:1. Wow, these mistakes would make great content for a wonderful...
by Elena Mutonono | Apr 13, 2017 | Course creation, Online teaching formats, Small Product, Teacherpreneur
I can’t believe it. One more Facebook ad about a magic tip on how to create a course. One more email with a request to focus less on the “core message and marketing,” but more on the “real meat,” like, what mic to use or what camera has a better angle or...
by Elena Mutonono | Mar 30, 2017 | Course creation, Online teaching formats, Small Product, Teacherpreneur
Getting course-ready Remember the feeling when you decided to buy that one specific course because you believed, with your whole heart, that it was going to solve your problems? You felt like your time was running out, and that course would help you beat it....
Welcome to my nook where *Big Magic* happens. My name is Elena Mutonono, I help small business owners package their services as digital products and sell them online. I want you to work smarter, not harder. Increase your impact beyond your current face-to-face clients. Grow your business as you reach more people all over the world.
Read my story...
